Extra Gentle Cleaning for
Extra Dirty Babies.

Mud, muck, and messes from major to minor — almost anything your kids get into, we can get it off. (With the exception of tattoo ink. Get Real. We’re not magicians.)

•Extra Gentle Shampoo & Body Wash: Made with jojoba seed oil and a blend of botanical extracts, our soothing formula provides extra gentle cleaning for extra dirty babies.

•Two-in-One Solution: Clean your kiddo from head-to-toe with our two-in-one formula that soothes with aloe vera, calendula, avocado and cucumber extracts while moisturizing with jojoba and sunflower seed oils.

•Dermatologist-Tested: Formulated with babies, parents, and the planet in mind, our tear-free baby shampoo and body wash formula is ultra-mild on sensitive skin, hypoallergenic, pH-balanced, vegan, and cruelty-free.

•Made Without: Sulfates, synthetic fragrances, phthalates, parabens, formaldehyde donors, SLS and SLES, and common allergens (gluten, dairy, peanuts). Our premium baby wash and shampoo was specially crafted to be ultra-gentle on sensitive skin.

•Goodbye Messy: When your baby decides to lean in to the cliche and wear the bowl of spaghetti as a hat, we’ll be ready! Mud, muck, and messes from major to minor — almost anything your kids get into, we can get it off."